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  • 4 incentive travel trends for 2016


    The popularity of incentive travel in the business world has come to stay. This type of trips, designed to motivate the staff in order to better attain the company’s goals, is growing stronger with an increasingly original offer. The sector is growing quickly and what’s important is not only offering team building activities outside of the workspace through incentive tourism, but that companies such as Facebook or Uber are stimulating their employees with journeys that become a whole experience. Here we explain the main travel trends for 2016.

    A prize adventure

    The most important thing for business incentives is that the program lets the employees know they are being rewarded, something that every incentive travel company must take into account. In order to distinguish the incentive in the form of a conventional tourism trip, many companies reserve journeys designed to resemble an adventure, in which participants live a unique experience.

    Incorporating solidarity into the incentive

    Another trend that will grow in 2016 business team building is including solidarity within the framework of the travel programs. This type of activities brings the team together with a common (and caring) objective that optimizes work relations and communication among the employees. Plus, by incorporating an element of social responsibility with a supportive activity to which all participants can contribute improves the internal and external image of the company.

    The gamification trend

    These trips can be used to train employees, and what better way to do it than without them noticing. An efficient educational activity designed as a game that incorporates fun is an alternative that can make the trip different and special. This is known as gamification: turning a day of the journey into a game.

    The journey must be social

    Social media has taken over the workspace. While platforms such as Facebook are used as personal communication tools by the staff (who doesn’t upload the picture from their business dinners to their wall?), LinkedIn is used to communicate meetings or logistic agendas. Thus, the journey also has to be more social: you can create hashtags, design applications for following the trip or use Twitter and Instagram to communicate and request ideas and comments from the participants.

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